Tuesday, September 06, 2011

Blog: Online Advertising That Gets Seen By The Target Audience, News Media and Social Media / Digital Influencer Pack

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Online Advertising That Gets Seen By The Target Audience, News Media and Social Media / Digital Influencer Pack







Media Man

Flashback

Media Man has awarded their casino award winners and finalists for August 2011.



*Online casino awards are based on a combination of gameplay, trustworthiness, ethics, customer feedback, affiliate program offerings, word of mouth, customer experience and overall offerings


Punters, here's 10 of the world's top land based casinos for you to mark down in your travel plans.

Monte Carlo, Monaco: Perched above the Mediterranean and bounded by the French
and Italian coastlines on either side, Monaco provides a spectacular and luxurious setting for the wealthy and the wannabees. Home to the Monaco Grand Prix and the legendary Casino de Monte Carlo, this isn't the place for those on a tight budget. The magnificent Casino hosts the annual European Poker Tour and was also the scene of several James Bond Films, including the original "Casino Royale" and "Golden Eye".

Paradise Island, Bahamas: Located just off the shore of the city of Nassau, Paradise
Island is best known for its sprawling 'Vegas-by-the-sea' resort, Atlantis. The resort spans seven acres along a lagoon, where guests can soak up the Caribbean sun and choose from a variety of outdoor gaming areas. When in need of a break from the tables, guests can enjoy the private beach or one of the resorts 20 sunlit pools.

Melbourne, Australia: As Australia's sporting and entertainment capital, Melbourne
offers the perfect option for high rollers looking for a local break. Aussies need look no further than Crown Casino on the southern bank of the Yarra River, which is one of the largest casino complexes in the southern hemisphere. The main gambling floor stretches more than half a kilometre and the casino was the first to introduce the new game Rapid Roulette, which allows players to place bets on a personal electronic touch screen connected to a central roulette wheel.

Macau, China: Known as the 'Monte Carlo of the Orient,' and the gambling capital of Asia, Macau now rivals Monaco and Las Vegas as one of the premier gambling destinations in the world. With no less than 33 casinos, in addition to local horse and greyhound racing venues, Macau is perfect for the betting junkie. The Wynn Macau casino is a standout, highlighted by 24-carat gold 'Tree of Prosperity' at the entrance, extravagant water displays and Moon Jellyfish Aquarium at reception.

Baden-Baden, Germany: Situated on the western foothills of the Black Forest and on
the banks of the Oos River, Baden-Baden is not your typical casino town. However, in addition to its hot springs and picturesque countryside, the town is also known for its 200-year-old 'Spielbank' casino - the oldest of its type in Germany. With French chateau-style salons rooms named after historical figures such as Madame Pompadour and Louis XV's mistress, the quirky casino provides visitors with a very unique gaming experience.

Las Vegas, United States: With over 1700 licensed casinos in operation, Las Vegas
offers the ultimate package for travellers who fancy a flutter. A visit to the famous 'Strip' is a must for any player, whether they're looking for a spin on the roulette table or a game of blackjack - this city has it all. The iconic Caesar's Palace hotel and casino offers 129,000 square feet of casino space plus an endless smorgasbord of entertainment, shopping and fine dining options, including Cleopatra's barge, a floating lounge perfect for a relaxing drink after a jam-packed night on the
casino floor.

Manila, The Philippines: With a favourable exchange rate, Manila provides great value
for Aussies wanting to live the high-life overseas. The city offers a range of shopping and entertainment options, along with a world-class casino at the Hyatt Hotel. Spread across three levels, the sparkling casino offers the newest in gaming facilities for both hotel guests and visitors, and is just a short distance from Manila's tourist hub.

Sun City, South Africa: Known as 'Africa's Kingdom of Pleasure,' this luxury resort
and casino complex, just two hours from Johannesburg, boasts two large casinos, two 18-hole golf courses and a wildlife reserve. At the extravagant yet picturesque Palace of the Lost City, guests are treated to stunning valley views from the guestrooms, along with exclusive access to the Grand Pool. The nearby Sun City Casino is the entertainment Mecca of the resort, featuring a myriad of gaming options as well as an indoor jungle of native foliage and water fountains.

Atlantic City, United States: Regarded as the US's 'Las Vegas of the East', Atlantic City in New Jersey is renowned for its gambling, shopping and fine dining. Towering above the banks of the Atlantic Ocean, the Trump Taj Mahal casino is an icon of the city, with an on-site shopping district and an abundance of restaurants and bars. The 157,000 square-foot casino is also hard to miss, with 3,500 slot machines and 200 table games. Unveiled in 1990 by a number of celebrities, including the late Michael Jackson, the casino is the second-largest in Atlantic City and well worth a visit.

Genting Highlands, Malaysia: Nestled on the Titiwangsa mountain range, just an hour's drive from Kuala Lumpur and 6,000 feet above sea level, the Resorts World Genting offers 360-degree views of the surrounding countryside. This spectacular resort has first-class accommodation, dining and entertainment, while avoiding the hustle and bustle of a capital city. The on-site casino, which covers 200,000 square feet, is Malaysia's sole gaming venue and is divided into separate themed areas, such as Hollywood and Monte Carlo, for the ultimate gambling experience.


News

Wagering firms take fee case to High Court...


A legal battle between two wagering firms and NSW racing authorities has begun in the High Court.

Betfair says a 1.5 per cent turnover fee levied by Racing NSW reduces competition and discriminates against interstate operators.

Counsel for Betfair, Neil Young QC, on Tuesday told the court the fee was not uniform but in fact was discriminatory.

He said Betfair participated in a national market.

Betfair argues the turnover fee will affect its ability to operate because the company is a low-margin operation that matches punters against each other.

The company then takes its commission from winning bets.

In March, both Betfair and Sportsbet were granted leave to appeal against a decision by the Federal Court that they tender the fee as legislated.

Both firms say paying the fee on gross profit is a fairer way to operate.




Paddy Power Active Customers Already Exceeds All of 2010 Figures...

Ireland’s biggest online bookmaker, Paddy Power, is attributing mobile gaming to its massive surge in active customers. This year’s numbers already exceed that of the entire 2010.

Just over a third of its active customers made transactions via mobile devices. Online products are now contributing 81% of the group’s operating profit, according to the Financial Times of London.

Paddy Power CEO Patrick Kennedy told the Financial Times: "We invested in a very good product and backed it up with TV advertising and online marketing."

The online business generated €45.3m in operating profit, a rise of 25% compared to the same period in 2010. Its land-based shops continue to suffer, however.


Playtech Signs Gala Coral Contract, Acquires Mobile-Bet Company...

PT the Internet gambling software maker and content developer which has a joint venture with William Hill Plc (WMH), said it signed a long-term contract with Gala Coral Group Ltd., and acquired Mobenga AB, a mobile-phone sports-betting company.

Playtech will pay as much as 15.8 million euros ($22.4 million) for Mobenga, the Isle of Man-based company said in a statement. Playtech also said second-quarter revenue rose 7 percent to 39.6 million euros over the same period a year earlier, led by online casino games.

Gala Coral, which has 2,000 betting shops in the U.K. and Italy, should become one of Playtech’s top three clients within a year after its software is transferred, in 2012, Playtech’s Chief Executive Officer Mor Weizer said in a telephone interview. Mobenga will help Playtech expand in mobile telephone gambling, which generates 30 percent of bets for some companies, he said.

“This is a very important win for us,” Weizer said. “We already have most of the established operators in the U.K., and Gala Coral we were after for a long time.”
Playtech gained 18.25 pence, or 5.4 percent, to 356.75 pence at 8:47 a.m. in London, after earlier rising as much as 6.3 percent. The shares have fallen 16 percent so far this year, giving the company a market value of 866.3 million pounds.

Stockholm-based Mobenga will give Playtech the ability to combine sports-betting, casino and poker games in one mobile- phone application, Weizer said.

Playtech generates more than 10 million pounds ($16.1 million) from its biggest client, Imperial E-Club Ltd., Weizer said.

‘Players’

Most of the company’s clients attract players through sports, though they make most of their money through games, so they’re always seeking to convert sports betters to game players, he said.

Second-quarter casino revenue gained 9 percent to 27.3 million euros, and bingo sales increased 32 percent to 3.6 million euros, the company said.

Poker sales dropped 32 percent to 5 million euros, the company said. The poker business declined even though the U.S. charged founders of online poker companies still accepting games in the country with money laundering in April.

Weizer said the companies still had cash to lure poker players. Poker numbers have been “picking up” since the end of June, when one of the companies stopped play, he said. Full Tilt Poker, then the world’s second-biggest poker site, lost its license from Alderney on June 29.



Monday, September 05, 2011

Aussie Online Casino: Bwin.Party Digital Entertainment Nears Finalizing US Deals, by Greg Tingle

Profiles

Bwin.Party Digital Entertainment PartyCasino.com PartyPoker.com Playtech Caesars Entertainment IGN World Poker Tour United States Casinos Gaming World Directory Brands Media Man





The Co-Chief Executive of Bwin.Party Digital Entertainment, Jim Ryan confirmed this past week that the group is close to finalizing a number of deals with US based gambling companies, in a bid to enter the US market when legislation passes in this sector on a federal level.

Ryan said that the recently merged Bwin and PartyGaming were negotiating with companies who reached across the country, and particularly those in states where the likelihood of online gambling reaching them in the near future was higher than other states.

Ryan said that Bwin.Party Digital Entertainment was "in contract negotiations with a partner from New Jersey." In addition, the group was lining up partners in California and Florida.

These states had the greatest potential to see online gambling legislation passed, he said.

Ryan stressed that the current negotiations were not for acquisitions, but for partnerships only.

Above Consensus Market Expectations...

The announcement by Ryan was made as Bwin.Party released its first half earnings, showing that they had fallen by more than a fifth. This was put down in part to increases in gaming taxes across Europe.

The group said, however, that its numbers were still above consensus market expectations, which boosted its share prices somewhat.

While European gambling regulation continued to be encouraging, there was still uncertainty coming from the German market, which makes up for 22% of Bwin.Party's revenues.

Analysts believe that it may be two to three years before Germany's stand on regulation becomes clear.

An analyst with Peel Hunt, Nick Batram said: "While the current trading may reflect a worst case German scenario, it is frustrating that the company does not quantify the potential impact from an effective shutout and what plan B might be."

Troubles facing Full Tilt Poker also worked to Bwin.Party's advantage as players sought new poker sites and migrated to its brands.

First half earnings before interest, tax, depreciation and amortization fell 21% to €81.8 million.

Ryan said that the group's strategy was "to be a pan-European operator and it looks like we are the only organization that has the strategy and capability to do that."


REG - bwin.party digital - Dividend Declaration...

RNS Number : 2933N
bwin.party digital entertainment
31 August 2011

bwin.party digital entertainment plc

('bwin.party' or the 'Company')

Interim Dividend

The Board of bwin.party has today declared an interim dividend of 1.56 pence per ordinary share in respect of the six month period ended 30 June 2011. This dividend will be paid by the Company in accordance with the timetable set out below.

Shareholders and depositary interest holders may elect to receive the dividend payment in Euros by submitting currency elections to the Company's registrar (Capita Registrars) no later than 23 September 2011. Currency election forms are in the process of being dispatched to registered shareholders and the form will be available on the Company's website, www.bwin.party.com. Depositary interest holders wishing to receive the dividend in Euros may submit a currency election via CREST. The foreign exchange rate used for converting the pounds sterling dividend payment into Euros will be the rate quoted by the Company at or about 11.00 a.m. (BST) on 26 September 2011.

31 August 2011 Interim dividend declared

7 September 2011 Ex-dividend date

9 September 2011 Record date

23 September 2011 Deadline for receipt of currency elections

26 September 2011 Pounds sterling/Euros foreign exchange rate struck for Euro dividend currency elections

7 October 2011 Interim dividend paid


Bwin.Party Digital Entertainment Financial Heads Up...

Wednesday could be one for the gamblers with online gaming operators Bwin.Party Digital Entertainment and 888 Holdings both reporting.

888 has already revealed its revenue figure for the first half – it made $153.m, an improvement of 18.1% on a year earlier. Panmure Gordon thinks earnings before interest, tax, depreciation and amortisation (EBITDA) will be up 52% from last year at $19.1m, giving earnings per share of 4.5 cents.

“With the strong start to Q3 and, despite the planned increased investment, we believe the risk to our forecasts is on the upside,” the broker added.

As for Bwin.Party, UBS thinks the company will report a drab set of figures, with first half revenues of €425m. Even that is better than Panmure Gordon is expecting; the latter is predicting revenue of €410m.


Bwin.Party And 888 Update - 31st August 2011...

888’s rival bwin.party digital saw its shares rally 15.3p to 125.3p, as investors warmed to its first set of results since it was created by the merger of PartyGaming and Austria’s bwin earlier this year.

The numbers revealed cost savings from the deal would be £8.9m more than expected and recent trading had been strong.

But it plunged to a half-year loss of £27m from profits of £53m after a £54.4m accounting charge.

The half-year dividend is 1.56p. Bwin.party said it was benefiting from the suspension of rival Full Tilt Poker’s license.

It hopes the US may one day reopen its doors. In the meantime, it is grappling with increased regulation in some European markets and the higher taxes this brings.


Bwin blames poker for drop in profits...

Online gaming firm Bwin.party revealed a drop in profits after it was dealt a blow from greater competition in poker markets.

The owner of PartyCasino, Foxy Bingo and PartyPoker said like-for-like revenues dropped three per cent to 398 million euros (£352.2 million) in the six months to June 30.

In its first set of results since the merger of Bwin and PartyGaming in March, the group said it came up against stronger comparatives with the previous year, which was boosted by the World Cup.

Revenues at its poker business declined 10 per cent to 104.9 million euros (£92.8 million) amid greater competition, including a campaign from rival 888 fronted by former Australian cricketer Shane Warne.

Underlying profits fell 21 per cent to 72.4 million euros (£64.1 million) after the group, which generates a quarter of its income in Germany, was hit by increased gaming duties as it launched in newly regulated markets.

Bwin said the number of new poker players signing up to its brands increased six per cent to 373,700 in the period, but active player days were down 11 per cent.

Revenues at its bingo arm were down eight per cent to 33 million euros (£29.2 million) amid intense competition in the UK, while sports betting revenues were down two per cent. But its casino and poker division saw revenues increase two per cent to 124.3 million euros.

*The writer has conducted b2 with Bwin.Party Digital Entertainment

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Tuesday, August 30, 2011

Marvel Entertainment: Don't just read the comics and watch the movies; Play the games!

Profiles

PartyCasino.com Virgin Casino PartyCasino VS Virgin Casino


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PartyCasino.com Virgin Casino PartyCasino VS Virgin Casino



PartyCasino.com - Accepts Canadian, Australian and New Zealand players. PartyCasino new players get up to $3000 sign up bonus. Bwin.Party Digital Entertainment is the world's largest and most succesful igaming company.

VirginCasino.com - No US, Canadian, Australian or New Zealand players. £100 sign up bonus. Virgin Games is part of Richard Branson's Virgin Enterprises Limited.

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Thursday, August 25, 2011

PartyCasino gets new games; Want to get your hands on King Tut’s legendary treasure?; Atomic Fruit

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PartyCasino.com PartyPoker.com


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PartyCasino.com Bwin.Party Digital Entertainment Casino PartyPoker.com

PartyCasino.com new players get up to $3000 sign up bonus via Media Man and Casino News Media

Loot’en-khamun Online Slot Game

If you thought the ancient Egyptian’s riches had already been looted, sphinx again! Our action-packed new slot, Loot’en-khamun, gives you to chance to play for the epic $1.5 million seeded The Big One jackpot!

When you’ve claimed King Tut’s treasure, don’t forget to check out our other explosive new slot, Atomic Fruit. With 10 fixed lines there’s an incredible 2,560 ways to combine reactions and reap the rewards every time you spin!

Catch up on all the promotions and offers we’ve got in store for you with the PartyCasino.com easy-to-use casino calendar. Take a look so you don’t miss a trick.

Want to get your hands on King Tut’s legendary treasure?

Join the professor and embark on a fun filled romp through the famous pyramids in Loot‘en-khamun to win your share of King Tut’s treasure! This five-reel slot has 243 ways to win on every spin and a feature-stuffed bonus round.

Create chain reactions and win big with Atomic Fruit

With our new slot, Atomic Fruit, you can win up to 2,560 times every time you spin! And not only that, you can also create chain reactions that trigger huge.


VIP Summer Sizzlers...

Grab $1,000s with VIP Summer Sizzlers

Starts: 00:00 ET, 10th August
Ends: 23:59 ET, 28th August

You’re invited to the beach this August! You can pocket $1,000s across all three promotions – Slot Beach Party, Prize Picnic and Big Beach Bonuses.

Pack your bags full of cash this summer:

Prize Picnic
Win a hamper full of prizes worth $1,000 in this scorching promotion. Prize Picnic lets you decide what you want to win – keep collecting points to reel in the best prizes! Opt in from 10th August.

Slot Beach Party
Relax, life’s a beach this month! Just play your favourite slots and jackpot slots to win $500 cash. Opt in from 17th August.

Big Beach Bonuses
Your account is about to hot up big time! You’ll get $850 in bonuses so be sure to opt in from 24th August.

Watch the temperature and your account rise this month at the casino!

About Us
We are bwin.party digital entertainment plc , the world’s largest listed online gaming business created by the merger of bwin and PartyGaming in March 2011. We have market leading positions in each of our four product verticals: sports betting, poker, casino and bingo. Our leading brands include bwin, PartyPoker.com, PartyCasino.com and Foxy Bingo. Our mantra is to ‘Let the World Play for Real’ – and our mission is ‘to be a leading digital entertainment company that anticipates market demands and delights our consumers by offering smart, safe and fun real money games’.

We invite you to learn more about bwin.party.

Licensed, regulated and tested
Licensed by the Government of Gibraltar and regulated by the Gibraltar Gambling Commissioner under the Gambling Act 2005, our games are powered by the bwin.party systems which are independently tested to ensure that our games operate correctly, are fair, their outcomes are not predictable and that the system is reliable, resilient and otherwise up to the highest standards of software integrity, including access control, change control recording, fingerprinting of the executables and regular monitoring of all critical components of our systems.

Game fairness and responsible gaming
We see online gambling as a legitimate form of entertainment that is enjoyed by millions of adults worldwide. We advertise and operate responsibly in order to protect minors, and we assist those that may have problems to help identify their issues and, if appropriate, seek counselling. For more information, see game fairness and responsible gaming.

Safe, secure and private
We use 128-bit encryption, provided by Thawte Security, to ensure the security and privacy of your data. We keep all of your information confidential, and we will never share it or sell it to third parties, except in accordance with our privacy policy. Our state-of-the-art player identification and controlled-access log-in ensure maximum account safety.

Zero tolerance for fraud and collusion
Our systems perform random security checks and other log-file reviews to maintain system integrity and fairness at the tables. If we find any players participating in collusion or deceptive practices, we will close their accounts immediately.

Payment processing
We offer a variety of easy deposit options and guarantee fast cash outs. All payment processing transactions are transmitted by, and stored in, our secure, proprietary Pay-Pro cashier system. Additionally, our new integrated platforms allow you to play a variety of gaming sites using a common account and log-in.

Excellent customer care, VIP services and rewards
We understand that your time is valuable and that you want to have fun, free from hassles or problems. That's why our five-star Customer Care Team is available to help you, 24 hours a day, seven days a week. In addition, we assign dedicated hosts to our regular players to ensure the highest level of support and the best comps and bonuses. At bwin.party, we believe our rewards programme is second to none.

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Sunday, August 14, 2011

PartyCasino Wins Media Man 'Online Casino Of The Month' Award

PartyCasino.com has been awarded the Media Man and Casino News Media "Online Casino Of The Month".

Profiles

PartyCasino.com Bwin.Party Digital Entertainment PartyPoker.com Sin City Sinatra Slot PartyPoints Palladium Slot Live Dealer

Bwin.Party Digital Entertainment's igaming suite has grown a custom to winning awards since they first opened for business in 1997.

The competition to knock off PartyCasino.com for the coveted award was intense again this month with massive bids from both WPT Casino, Captain Cooks Casino, Virgin Casino, Betfair, PKR and Noble Casino however there can only be one winner... ladies and gentlemen, that's PartyCasino.com

The award follows PartyPoker's EGR Poker Operator Of The Year and PartyGaming also made the shortlist for EGR Operator Of The Year. Recently Bwin.Party Digital Entertainment's PartyPoker.com also won the Casino News Media "Online Poker Website Of The Month".

The Media Man - Casino News Media accolade is based on a combination of elements including user experience, innovation, trustworthiness, customer service, gameplay, affiliate program offerings, newsworthiness and company values.

PartyCasino.com is one of a number of Bwin.Party Digital Entertainment brands.

The most popular PartyCasino.com games of late include Frank Miller's Sin City, The Sting, Heist, Circus, Rambo, Palladium Slot, The Godfather, Sinatra, Slotbox, Call Of Duty 4: Modern Warfare, Mission: Impossible, The Terminator, Cleopatra, Sinatra, Thor, The Incredible Hulk, The Amazing Spider-Man, Monopoly, Resident Evil, Melon Madness, Wheel Of Fortune and Mega Fortune Wheel.

The PartyCasino.com jackpot is currently approaching the $4 million mark. Players can also compete for The Big One and Marvel Hero Jackpot, playing the Marvel super hero themed online slot games.

PartyCasino's most recent game releases include Frank Miller's Sin City, The Sting, Enchanted Unicorn, Shaaark! SuperBet, Crocodopolis, Alice's Wonderland, Glamour Puss, Super Cubes, Heist, Palladium Slot and Circus Slot.

Bwin.Party Digital Entertainment Co-CEO Jim Ryan has gone on record advising PartyCasino will soon feature more Hollywood blockbuster themed slots. A few in the know journalists and media agents have been recently tipped off that an all time classic movie adaption will be showcased in the PartyCasino portfolio within 1 month. PartyCasino has the world's most impressive line up of Hollywood themed games, and more are just around the corner.

PartyCasino.com and PartyPoker.com customers can also benefit from rewards and bonuses via PartyPoints and the Palladium Lounge. Be certain to check out the PartyCasino exclusive "Cash Machine" that is being championed as one of the greatest online casino promos ever.

Media Man, Casino News Media and Global Gaming Directory do have a b2b relationship with Bwin.Party Digital Entertainment, as they do with dozens of other companies in the gaming, igaming, media and entertainment industry.

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PartyGaming PartyCasino PartyPoker PartyBingo Circus PartyCasino Marvel Slots The Big One Melon Madness Casino World Poker Tour PartyCasino Promotions

Saturday, August 13, 2011

Aussie Online Casino: Modest growth expected for gaming - 13th August 2011

Profiles

Gaming Gambling Crown Casino Crown Limited Tabcorp Holdings Echo Entertainment Star City Tatts Group Australia Media Man

Australian gambling companies are expected to report modest growth in earnings this reporting season as consumers rein in their discretionary spending and casino operators face tough competition from overseas.

"Gambling is part of discretionary expenditure, so I'm anticipating that gambling expenditure will be down," Morningstar gaming analyst Ross MacMillan said.

Earnings in the gambling sector may grow two or three per cent, but "It's going to be very subdued earnings growth if we see any at all," Mr MacMillan said.

The outlook for the current financial year was expected to be very cautious and limited in detail.

Mr MacMillan anticipated most companies would hold off providing guidance until their annual general meetings when they would have at least three months of performance under the belt.

The big issue for Tatts Group and Tabcorp would be the source of future growth, he said.

Tatts and Tabcorp hold a duopoly over poker machines in Victoria outside of the Crown casino in Melbourne. The Victorian poker machine licence expires in 2012.

Tabcorp was recently awarded a new wagering and betting licence in Victoria, winning it over Tatts. The wagering licence allows Tabcorp to offer wagering on thoroughbred, harness and greyhound racing and other sporting events.

Lower gambling expenditure would affect revenues, so gambling companies would have to look at cutting costs, Mr MacMillan said.

He said Tatts would be looking to strip out as many costs as possible from the NSW lottery business it acquired in March 2010.

Tatts also would think carefully about the South Australian lottery business, which is likely to come up for sale in the next 18 months.

Mr MacMillan said the main issue affecting the Tabcorp results would be the recent demerger of its casino operations - now known as Echo Entertainment Group - which would make Tabcorp's accounts "messy".

An issue facing casino operators Crown and Echo was the size of the capital expenditure needed to revamp their casinos so they could compete with big new casino-resorts in Singapore and attract more VIP gamblers (high rollers) from China.

"This is a real issue: whether it (capital expenditure) will continue in the future," Mr MacMillan said.

Fat Prophets gaming analyst Greg Fraser said consumer spending had been weak and was likely to be reflected in gaming results at the "grind end" of the market.

Mr Fraser said he expected a reasonable result from Tatts Group.

Although a larger proportion of Tatts' earnings now came from lotteries, gaming operations were likely to attract attention because that's where uncertainty lay.

"Having missed out on the Victorian wagering licence, it'll be interesting to see what they (Tatts) say about their future now and what their plans might be," Mr Fraser said.

Tabcorp also needed to detail its plans for the new Victorian wagering licence and explain how the company would replace gaming machine earnings once they disappear in 2012, he said.

Among the casino operators, Crown's result was likely to be stronger than that of Echo Entertainment, largely because Crown had spent its money on refurbishments and re-organising its gaming floors sooner and, arguably, more effectively than Echo.

Much of the Star City refurbishment was aimed at non-gaming activities, so the casino's success over the next year should be measured by the increase in visitation numbers.

"In that sense, it's the outlook statement for Echo this time that is perhaps more important than this year's financial result," Mr Fraser said.

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Thursday, August 04, 2011

Casino News Media: What's The Craic? THE PKR World Poker Tour® Ireland Set For January 2012

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Bwin.Party Digital Entertainment PartyPoker.com PartyCasino.com PKR.com World Poker Tour Poker Online Poker Ireland Casinos World Casino Directory

LOS ANGELES – 2nd August 2011 -- World Poker Tour ® is thrilled to announce a new date for its historic 10th season, as the main tour stops on the Emerald Isle for the very first time. The PKR.com WPT Ireland, featuring a €2,500 buy-in (10% withheld), will take place at the legendary City West Hotel in Dublin from Thursday 5th January – Sunday 8th January 2012.

WPT Ireland is the first event in a three-year deal inked between the World Poker Tour and leading next generation online poker room PKR.com, renowned for its thriving community and innovative 3D software.

As well as being a major tour stop that will award a $25,500 seat for the WPT World Championship, the PKR.com WPT Ireland will also incorporate the popular Irish Poker Championships, formerly held in Galway in early January. The €750 IPC Event will be part of a competitive series of side events to be announced shortly. Additionally, qualifiers coming through PKR.com will also win exclusive access to the PKR WPT Experience. Continuing on from their popular series of events during the WSOP in Las Vegas, players will now get to enjoy great parties and special events in Dublin around the WPT Main Event.

Adam Pliska, President of the World Poker Tour said: “We are excited to be join with our partner PKR.com to bring the World Poker Tour to Ireland for the very first time. The history and heritage of poker in the Emerald Isle make it a tremendous tour stop and the beautiful City West Hotel and all of its top-notch accommodations will make this a memorable event.”

Simon Prodger, Marketing Director of PKR said: “We are delighted to partner with the World Poker Tour to bring an event to Ireland for the very first time. Dublin will be a fantastic tour stop and we think the combination of high quality poker and the Irish spirit of fun will draw players from all over the world.”

Online qualifiers get underway on PKR.com later this month.

The most recent stop on the World Poker Tour, WPT Slovenia, presented by Goldbet.com, was won by Slovenia’s Miha Travnik, a 20-year old playing in his first major live tournament, who took down $144,399, including a $25,500 entry to the 2012 WPT World Championship at the Bellagio. Next month the highly anticipated Legends of Poker kicks off WPT Season X in the US on August 25 at the Bicycle Casino outside Los Angeles. Prior to shuffle up and deal, WPT will hold a press conference announcing a variety of new initiatives and developments for Season X, as well as award World Poker Tour Season IX Player of the Year Andy Frankenberger his POY trophy.

ABOUT WORLD POKER TOUR
World Poker Tour (WPT) is one of the most recognized names in internationally televised gaming and entertainment with brand presence in land-based tournaments, television, online and mobile. Leading innovation in the sport of poker since 2002, WPT ignited the global poker boom with the creation of a unique television show based on a series of high stakes poker tournaments. WPT has broadcast globally in over 150 countries and territories and is currently airing its all-new ninth season on FSN in the United States. Season 9 of WPT is sponsored by ClubWPT.com, a unique online membership site which offers inside access to the WPT as well as a sweepstakes-based poker club and is available in 35 states across the U.S. WPT participates in strategic brand license, partnership and sponsorship opportunities. WPT is a subsidiary of bwin.party digital entertainment plc. For more information, go to WorldPokerTour.com

ABOUR PKR (WWW.PKR.COM)
PKR is a revolutionary new concept in online poker that has changed the way the game is played. Featuring stunning real-time 3D graphics and a uniquely engaging and immersive gaming system, PKR brings an unparalleled and previously unseen level of realism to online poker. Developed by some of the brightest stars in the video games and poker industries, PKR continues to be the most innovative poker room in the world.

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